After putting so much love and care into their new business, the Crystal Cradle team wanted some help developing their brand. Colours and shapes were chosen based on their existing products. We kept the concept flexible so that if they wanted to expand their product line they could, without sacrificing the brand's look and feel.

Elements from the logo were used to create a colourful, geometric pattern, which was applied to their custom mailer packaging. A business card, a cute handwritten thank-you note, and (if you're lucky) a few CC stickers are included with every order!

Unused concepts include square product tags and a custom vinyl decal design.

Skills I brought to the table

  • Branding
  • Logo design
  • Packaging design